Midway Growth

Unlocking companies' full growth potential

About Us

Our strategy is reflected in our name. We are software investors who partner with companies that are midway through their growth journeys. With a hands-on approach to building value, we operate midway between a traditional investor and an entrepreneur.

With a team first mentality, we work together with our management teams to create value, accelerate growth and build businesses.

Partnership Approach

Software Focus

Hands-on Value Creation

Flexible Capital

How We Partner

We seek to leverage our extensive background in software businesses to provide expertise and hands-on support to our portfolio companies.

Our approach entails analyzing existing GTM processes, establishing best practices, and proactively monitoring these initiatives. Our strategy is grounded in working directly with our management teams to accelerate growth and build long-term value.

Study and understand industry’s value chain

Analyze long term market trends and end user needs

Map out current Go-To-Market Practices

Invest and implement go-to-market changes

Partner with management to execute on long-run strategies

What We Look For

We work best with companies that have established strong product-market leadership and are looking for a partner to help accelerate growth through go-to-market optimization.

Central to our ethos is the commitment to rigorous industry research and the formulation of robust go-to-market strategies tailored for each company. We find this approach works best with companies with these characteristics:

B2B Software

Profitable

Large TAM

High Retention Rates

$1-10M Revenue

Mission Critical

Product Leadership

Recurring Revenue

Contact Us

If you have any questions, need assistance, or want to learn more about our services, feel free to get in touch with us.